What is content marketing?

Content marketing is not a new concept. Although businesses have been using content marketing for years, it is only since 2007 that it has become the digital powerhouse of marketing departments the... read more

How content marketing can drive sales

Be a Trusted Source to Users Being a business that customers trust enough to buy from has never been more important. With so many competitors in every sector and the multiple distractions that... read more

CI Success Story: Encore Tickets

Encore Tickets have been using CI for a while now. At the time of writing this post, they have put live 8 campaigns already. That is an endorsement by itself. Today’s post focuses on Kieran... read more

CI Success Story: Bookatable UK

Here at CI, we sometimes find ourselves getting so preoccupied thinking about the next big thing in influencer marketing, that we forget to celebrate the incredible things it has already done. To remedy... read more

Success Story: Leftover Currency

Here at CI, we sometimes find ourselves getting so preoccupied thinking about the next big thing in influencer marketing, that we forget to celebrate the incredible things it has already done. To remedy... read more

Top 10 Tips for Hiring an Influencer

Unsurprisingly, hiring an influencer (or influencers) to work with on a collaborative project is pretty much the most important stage of the whole IM process. No pressure right? Luckily, here... read more

CI Success Story: SESOME Agency

Here at CI, we sometimes find ourselves getting so preoccupied thinking about the next big thing in influencer marketing, that we forget to celebrate the incredible things it has already done. To remedy... read more

Use Your Influence: How to Carve a Niche

One of the biggest recent trends in influencer marketing is the swing towards brands sidelining larger, well-known, established influencers in favour of ‘micro’ ones. In simple terms, this consists... read more